Advenue, a global full-stack programmatic advertising exchange, has appointed Pratik Supe to take on the role of Business Development Director.
Advenue, a transparent marketplace which enables the programmatic buying of video and display advertising for thousands of publishers, across a number of highly desired thematic channels, counts some of the world’s largest advertisers as clients.
Pratik joins from Adoris Media where he led the company’s programmatic business, working with DSPs, Agencies, and Trading Desks to help them access their publisher portfolio and brings with him experience from previous roles at Pubmatic and Bidsopt. Pratik will be responsible for working with programmatic buyers to provide access to Advenue’s holistic and private exchanges and take advantage of their supply-side optimisation and fraud detection tools.
”I’m very excited to be joining Advenue at such a pivotal moment for the company, Advenue is in a unique position to drive forward further transparency in the programmatic market as well as catering for advertisers through its niche thematic vertical exchanges and I look forward to playing a key part in their success and growing their exposure across Asia.”
Advenue CEO, Damon Francis shares his excitement surrounding the rapid growth and evolution of the Advenue platforms as well as the role that Pratik Supe will play in the companies next phase of development into and across Asia.
”We are delighted to have someone with Pratik’s in-depth knowledge and commercial experience in ad-tech, join us to support our continued growth. Pratik joins our executive team, responsible for our demand activation strategy across Asia as well as growing our revenue globally.”
Prior to Adoris Media, Supe developed digital businesses at Engage ADX, Bidsopt and Pubmatic.
If you would like to speak with Pratik, establish and work through a connection to the Advenue platforms email, firstname.lastname@example.org.